Every year at this time, Pantone, the international authority on color, releases the representative color of the year for the following year. Each year’s representative color has a contemporary significance, so let’s take a look at the popular colors of recent years.
2023 representative colors
Viva Magenta Red
PANTONE also released the representative color of 2023 in early December – PANTONE 18-1750 Viva Magenta, this popular color from the red system, inspired by carmine red, emphasizing optimism, openness, vitality, strength, symbolizing the inspiration and applause for all the changes in the new era.
The color is already appearing in the Spring/Summer 2023 shows.
Watches, shoes to phone cases
Major brands are starting to follow the new trend
In terms of extended material design, Viva Magenta is a subtle crimson that encourages self-expression and is available in a range of materials, textures and surfaces to convey a confident and courageous visual effect. Major brands on the market have started to follow the “fashion trend” and use the iconic color in their new designs.
LooK.1 Motorola——moto edge 30 Fusion
The cell phone brand Motorola has launched a new product in the U.S. market in the Viva Magenta color.
LooK.2 artehouse——Viva Magenta color universe
The art exhibition studio artehouse has also created a universe of colors around Viva Magenta.
LooK.3 CARIUMA——The popular color “Little Red Shoes”
CARIUMA, the official skate shoe brand of Pantone, presents its products in six trendy colors.
LooK.4 NIXON——Viva Magenta watch
NIXON’s main watch is in the Viva Magenta color.
Pantone new color application
Customized brand 2023 fashion new products
If your brand wants to use the new Pantone colors in its new designs this year, come to C&T and we’ll give you new ideas. C&T product design team will also design a series of new products for Viva Magenta, including cell phone cases, headphone cases, tablet cases, computer bags, watch straps, please leave a message in the background if you need to get new product information. If you have any ideas about the application of popular colors, please feel free to consult our ODM service, and our product innovation center will turn your ideas into practical ideas.
If you are a Disney licensed brand, you can cooperate with us to design a series of cell phone cases, bags and other fashionable products with the theme of strawberry bear. Our company has passed the Disney audit and certification in 2016, and will pass the Disney surprise factory inspection again in 2022, and our production management system and social responsibility system are up to international standards.
*The above pictures are from the Internet, and are deleted by the invading association.
The following are the representative colors of 3C accessories for reference.